Built by sneaker people,
for sneaker businesses

We understand the challenges of running a sneaker store because we've lived them. Lace is the tool we wish we had.

Less busywork, more of what you love

Running a retail store should be about the products, the community, and the culture — not drowning in spreadsheets and manual inventory counts.

We built Lace to automate the tedious stuff so you can spend more time doing what you love: curating amazing inventory and building relationships with your customers and consignors.

"We built Lace because running a store should be about the product and the community — not spreadsheets."

— The Lace Team

What we stand for

Innovation

We're constantly improving our platform with the latest technology to give you a competitive edge.

Reliability

Your business depends on us. We maintain 99.9% uptime and take data security seriously.

Customer Focus

Every feature we build starts with a real problem our customers face. Your success is our success.

Transparency

No hidden fees, no surprises. We believe in honest pricing and open communication.

The road so far

Founded

Lace was born from the frustration of managing a growing sneaker consignment operation with spreadsheets and manual processes.

2023

Launch

After months of development and testing with early partners, we launched our platform to the public.

2024

Growth

Now serving hundreds of stores nationwide, with thousands of items managed daily through our platform.

2025

What's Next

We're building new integrations, expanding internationally, and continuing to push the boundaries of what's possible.

Future

Get in touch

Have questions? Want to learn more about how Lace can help your business? We'd love to hear from you.